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People have been eating plain yogurt for over four millennia, particularly in the Middle East and India. Yogurt was brought to the U.S. in the early 1900s and steadily increased in popularity as a health food item over the next several decades. In the 1930s Dannon began selling prepackaged yogurt for the first time in the U.S. By the 1970s, with the popularity of ice cream surging, freezing and production technology was transferred to the production of frozen yogurt. Many consumers, however, complained about the yogurt taste.
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